So you want to boost app ranking on top charts?
While it might seem like a simple thing to create a great app and then just put it out there, you can’t let that be all that there is to your app promotion. You need to get the word out there that you app exists and that it can improve the lives of the people that are using it. In order to do that you have to have some great tips to improve and boost app ranking. In order to do that you will need to increase app installs so that you move up in the ranks, but the installs won’t just happen on their own. You need to put in some effort in order to make that happen. Let us consider some ways to make sure that your app is getting the attention that it deserves so that you can get the return on your investment that you deserve as well.
Know your audience
Your app will appeal to a certain group of people specifically, and you want to make sure that you know who they are. Why do they like your app? What is it that draws them to making a download? What specific need does your app fill in their lives? When you know more about your target audience, you will be able to appeal to them better than you would if you were just dropping your app in the app store and hoping for the best. You need to make sure that you are crafting your description and outreach in order to appeal to those customers.
Let your description sell your app
Have you ever selected an app in the app store only to find out that the description turns you off from the app before you have even finished reading the description? Sure the screen captures and imagery may blow your mind, but without a solid explanation of what the app is going to do, you won’t get people to download it. Make sure that your description has the keywords that you want to focus on, but also provide a clear and concise explanation of what they application will do for your users. Fill it with strong language that draws them into the experience they will obtain by downloading your app. Make sure to fill that description with several calls to action so that they are compelled to get your app even before they finish the description.
Improve the keyword search for your app
When someone is looking for an app like yours, they will be searching for a word or phrase. The more people that download your app after using that search, the more your app will move up on that keyword’s list. So rather than focusing on an overall movement for a boost app ranking, you can do some studying on what words will work best in order to provide you with some more app store optimization. For example, if your app is a turn based strategy game, you will want to focus your attention on “strategy games” or ‘turn based strategy” to boost your ranking. However these keywords won’t work as well if your app is a fitness tracker. In this case, you might want to explore some other options for your keyword searches.
Keep track of how your users are using your app
In order to boost app ranking, you need to understand your customers, as I already mentioned, but once you have some users, you will want to better understand the ways that your users are making use of your app. When are they using it and how are they applying it in ways you weren’t expecting? This is important to help you reach out to new users as well as preparing for the future. Once you have a clear idea of how your app is being used you will want to start applying that information to the continued development of your app as you move forward. Let’s look at some important information about updating your app.
Keep your updates coming on a regular basis and keep them from keyed into your customers
When you are looking at an increase in boost app ranking, you will want to make sure that you have something new for your users on a regular basis. Just look at Pokemon Go. That app has updates that come quickly and allow their users to gain new benefits from using the app on a daily basis. Look at how they have changed the format for catching pokemon as well as accessing a pokestop. Now when you log into your Pokemon Go account you can get daily bonuses for your first catch and your first pokestop of the day. This not only rewards users for logging in each day, but it will also keep the users interested in what is going to happen next. You need to explore similar aspects for your own app regardless of what function it will play.
Give your users a reason to tell others about your app
When you get users talking about your app in their daily life, you will find that you get a boost app ranking for your app. It doesn’t matter what kind of app you are developing as long as you can find a reason to get your users to share their experiences with it. When you keep things fresh and new on a regular basis, your users will be more than happy to share their experiences. This will help to build your ranking on a regular basis. It will also help you with your rating as well.
Get those stars as high as you can
When I am looking at a new app, I will always look at the ratings that the app gets. This helps me to get a better idea of the experiences of other users. You will want to encourage your users to get them give you a rating on the app as well as making that score as high as you can. The better your ranking, the more likely new users will be to give you a download and try out your app. When you manage to get that coveted 5 star rating, you will be on the right track no batter what they write along with it. It is an important part of building your app’s ranking so that you can increase the number of users that are working with your app now and in the future.
Get your app moving up in the app store rankings
Now that you have these important promotional tips, you will be able to create a plan to move your app up in the store rankings so that you can get even more users to try out your app. Keep in mind that you want to focus of maintaining your users engaged in your app so that you can have them as your promoters in the future. This will make it so that you can get even more promotion from word of mouth as well as from the app store rankings. Now get out there and get your application boosted in the app rankings today.